The framer asks the original question, roughs out the starting designs, provokes the new thing.
"The polisher finds typos, smooths out the rough edges and helps avoid the silly or expensive error.
Both are important. Unpolished work is hardly worth doing.
Polishing is relentlessly reinforced in school and feels safe. Framing is fraught with risk and thus avoided by many. Too often, we spend our time on a little more polish, instead of investing in the breakthrough that a framer can bring.”
— “Framers and Polishers" by Seth Godin